​University of California, Berkeley

I received my BA in History of Art and taught a semester-long course in Outsider Art.  My studies allowed me to appreciate visual aesthestics in all forms including fashion and design. 

June 2010 - August 2010

May 2010 - August 2010

March 2010 - April 2010

Other Professional experiences
ebay, MBA Strategy consultant
​solazyme Inc., marketing specialist (algenist skincare)
Oohilove.com, consultant
UC Berkeley Art Museum
Development database administrator
As an Art History major, I worked part-time in college at the university's art museum.  This led to a full-time position after graduation where I devised fundraising tactics which supported the $150 million capital campaign to build a new museum.
Sears holdings Corporation
Sr. Manager, MERCHANDISING (kmart.com apparel)
MBA senior leadership program
Inaugural participant of MBA merchandising training program which provides executive leadership training under the guidance of CEO/Chairman Eddie Lampert in order to develop exceptional retail buyers. Responsible for merchandising and marketing of Kmart.com apparel business which included 18,000+ in‑house and vendor direct products.  Delivered a profit increase in excess of 50% in 2012 through enhanced marketing efforts, profit optimizing assortment buys, and elimination of operational inefficiencies.

July 2013 - September 2014

December 2014 - February 2017

DIRECTOR, CoNsumer Ecommerce (AVON.coM)
As the head of consumer ecommerce, I was responsible for assuring that Avon.com offers a shopping experience that inspires purchases.  My duties included managing a team of site merchants, developing site promotions, overseeing site enhancements, and optimizing inventory availability. 


​​Professional Experience

April 2017 -  Current

Mari Corella

head of Digital Merchandising (Gap.ae, Mamasandpapapas.ae, Ounass.com, Nass.com)
As the head of digital merchandising, I am responsible for launching new websites and assuring that Al Tayer Group's ecommerce portfolio represents digital merchandising best practices with consideration given to the Middle East consumer. 

April 2005 - April 2006

April 2006 - July 2009

February 2011 - August 2011

August 2011 - July 2013

Gap inc.
site merchant (bananarepublic.com)
Product testing coordinator 
I began my career in corporate retail working in Product Integrity to test the safety and quality of Gap Inc. products.  I then moved into a site merchandising role with Banana Republic where I reviewed historical data and analyzed trends in order to develop merchandising strategies.  During my time at Gap Inc. I was.a two-time recipient of the Exceed Award for Excellence for outstanding performance.
Williams-sonoma, inc.
Manager, email marketing 
Coordinated with over 40 business partners in order to flawlessly execute daily email campaigns, overseeing the process from concept to delivery. Exceeded financial targets by selecting email content and audience strategies that incorporated knowledge of consumer shopping habits.
Saks fifth Avenue/Hudson's Bay Company
Director, Site Merchandising & Operations (saksoff5th.com)
I joined Saks Fifth Avenue to launch their outlet website, saksoff5th.com.  I managed a 12-person team and developed their item and content setup processes.  Partnered with Buyers, Marketing, Distribution Center, and Developers to streamline workflow processes and drive site enhancements.

University of Michigan

I received my MBA from the Ross School of Business on a Consortium fellowship. My studies focused on the retail industry and I was President of the university's Luxury Goods & Retail Club.